Dec 312012
 

Title List

Bossypants

Escape Velocity

The Rare Find

Quiet

What Would Google Do?

The Innovator’s DNA

Good to Great

Power: Why Some People Have It – and Others Don’t

The Master Switch

Rework

Start-Up Nation

Drinking With George

How the Mighty Fall

Accidental Genius

On Bullshit

Future Perfect

Life Itself: A Memoir

Mindset: The New Psychology of Success

The Signal and the Noise

Beyond the Obvious

The Start-Up of You 

 

Notes: The book titles are mostly listed in order of completed. There are a few where the last played date was changed because I played the book at some point after completing it the first time. In 2013 I’ll try to make a note of a book the day it is completed. Looks like there are 21 titles completed for this year. There are a few that I stopped listening to part way through. Perhaps those will get a second chance in 2013.

Sep 192012
 

The Future of Reading?

Recently, Amazon released new Kindle models. With this introduction Amazon is beginning a push to integrate their Kindle e-books with their Audible audio books. Recently, I’ve noticed that if you buy the Kindle version first, you can purchase the corresponding audiobook version for a greatly deducted price. As I recall, the deal would be about $16. The idea is that you can read an e-book and switch to the audio version for listening on the go. The beauty is that the version are synced. Meaning, the versions can pick up where you left off in the other format. 

How will combination ebooks and audio books change the face of learning? Some people find it hard to sit for long periods of time reading a book. If, after an hour of reading it might be useful to get up and go for a walk… and, while you are out, continue listening to the book you were reading.

 

Bottom Line

This is an idea that will shape the future. 

 

Notes:

This is a quick post. There may be some incomplete thoughts and other typographical errors. This was written while listing (live) to Amplified, the 5by5 podcast with Dan Benjamin and Jim Dalrymple. iOS 6 comes out later today.

 

Jun 192012
 

The repetition of an idea, product or service. Getting to sold.

The Twitter account of Joe Navarro is one that I’ve been following for a while. The tweet below is the point of contact that spurred action by me to visit Audible to look for his book. I’ve had many impressions about it and this was the one that made consumer action happen.

 

Screenshot

 

 

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Listening to the sample on Audible, click image above to visit the page, persuaded me to add this audio book to my library.

A free sample of the real thing might be exactly what people need. Getting people to the place where they need to be to sample is usually the main issue. In the case of digital goods and services, it’s perhaps easier because the place is right where the user is. No need for them to get to a particular location.  

Audio book purchased and downloaded to my computer. Look forward to listening to the whole book.