McDonald’s U.S. fast-food market share has eroded. Last year’s 14.7 percent was down from 17.4 percent five years ago, according to researcher Euromonitor.
— Read on www.bloomberg.com/news/articles/2018-06-26/-seinfeld-ploy-could-bring-back-mcdonald-s-missing-morning-mojo
Ben Franklin’s Guide to Spotting Pseudoscience
“In the 20th century, something like mesmerism returned in the form of “therapeutic touch” — a practice that involves no actual touching. Practitioners run their hands through the air, allegedly realigning patients’ energy fields.”
“He discovered something new — what would come to be called the placebo effect. He also discovered the “nocebo” effect — the experience of side effects when people wrongly think they are getting a treatment.”
“The power of suggestion also explains why so many people felt better after bloodletting and other now-discredited mainstream practices of Franklin’s time.”
Got a Hot Seller on Amazon? Prepare for E-Tailer to Make One Too – Bloomberg: “Rain Design’s experience shows how Amazon is using insights gleaned from its vast Web store to build a private-label juggernaut that now includes more than 3,000 products”
*Competition sometimes comes from unexpected places. The retailer is closer to the customer and owns a direct relationship that is hard for a manufacturer to compete with. Think of it as the middleman cutting out the supplier.
“The pullbacks for this quarter and next imply Wal-Mart is expecting softer demand, Robin Sherk, a New York-based analyst at consulting and research firm Kantar Retail, said in an interview. “
*Why is Walmart expecting soft demand? What data are they looking at that indicates weaker sales in the near term?