Aug 102014

Apple iPhone Privacy Changes Lead to Layoffs at Retail Tracking Startup Nomi | Re/code:

… repeat visitor information was mainly gathered by keeping track of an iPhone’s MAC address — the 12-character identifier that is broadcast when a phone is searching for nearby Wi-Fi networks. The problem for Nomi, and others in the space, is that Apple will start randomizing that number in iOS8 …

*Things change.

 Leave a Reply

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>