Content Rules

How to Serve Others by Answering Their Unasked Questions and Addressing Their Concerns

by dldamore

“I put myself in the mind of the consumer and think, ‘What questions do I have unanswered?’”

Handley, Ann; Chapman, C.C. (2010-11-11). Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series) (p. 11). Wiley. Kindle Edition.

*Was looking around in my Kindle library at the book Content Rules and found the passage above as one I previously highlighted. This way of thinking will allow one to become a trusted resource that is seeking to provide great service to the customer. It’s not clear why this way of thinking is so rare in business and other aspects of life.

Amazon Kindle Social Network?

by dldamore

 

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Public Notes –  See image above. 4 people have this feature enabled

People can share their highlighted passages and written notes in the Kindle version of the book. This might be part of a reading club / social network.

  • Read book together.
  • Meet with other readers (people in your organized or not organized book club)
  • Discuss meaningful passages, notes and lessons.

There is a webpage where one can see all the highlighting one made in the book. There is also a page where some of the top highlighted passages are available. Here is the page for the book Content Rules. NOTE: This is an https URL. You might need to be logged in to Amazon to see it.