Month: February 2012
Book: Love Is The Killer App (Signed Copy)
Believe it was Charlie Wollborg that mentioned and recommended Love Is The Killer App a few weeks back. Well, I ordered a copy and surprisingly, the book came signed by the author. So far it’s been a good read. About 60 pages in so far.
Do Albums Drive Track Sales? +$6.93
Listening to Groove Salad on SomaFM is something that really makes my ears happy. A few minutes ago I was listening and the song Desert Storm by Nor Elle came on. It sounded good, so off to the iTunes music store I went. This song came back as being on the album Slapstick. Well, I decided to see what kind of vibe the other songs on the album gave off. Actually, I ended up buying 8 of the 14 songs. If these were not on an album it’s very unlikely that I would have bought more than just the song I came for.
Total Sale = $7.92
$6.93 in extra sales as a result of songs being part of an album collection.
Questions & Thoughts:
Will more artists release albums that have songs with a theme or connected sound? Could envision albums containing between 5 and 8 tracks.
Will people buy the entire album if they like just over half the songs? Perhaps they will buy to have the whole thing. Maybe they will buy to see if the songs that didn’t strike them on first listen grow on them. Perhaps more important is do albums get people to sample extra tracks and make a buy or not buy decision. Extra samples are like having more foot traffic in a retail store. The more traffic, the more sales.
Track numbers purchased were: 1, 3, 4, 5, 8, 9, 13 & 14