How to Serve Others by Answering Their Unasked Questions and Addressing Their Concerns

“I put myself in the mind of the consumer and think, ‘What questions do I have unanswered?’”

Handley, Ann; Chapman, C.C. (2010-11-11). Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series) (p. 11). Wiley. Kindle Edition.

*Was looking around in my Kindle library at the book Content Rules and found the passage above as one I previously highlighted. This way of thinking will allow one to become a trusted resource that is seeking to provide great service to the customer. It’s not clear why this way of thinking is so rare in business and other aspects of life.

One Founder Told Me He Wanted to Overpay His Employees. So We Invested. | Hunter Walk

One Founder Told Me He Wanted to Overpay His Employees. So We Invested. | Hunter Walk:

“Ultimately whether it’s through regulation or competition I don’t think optimizing for just the lowest possible labor cost at the expense of service and expertise is sustainable for many of these marketplaces or on-demand services. My guess is the first place it shows up is in the app store ratings and NPS scores of those companies who grind workers up, weak economy or strong.”

*Delivering exceptional value drives success. A higher (labor) cost can provide higher value so that there is no negative bottom line impact for the supplier.  

Instapaper Premium – Three Great Features

 

Instapaper Premium

 

 

 

 

 

 

 

 

 

 

These are three great features of Instapaper Premium.

 

Full-text search. What articles I have saved mentioned “_____”?

Highlighting of passages without limits. It would be really cool if they created a synopsis at the top before the article with all the highlighted passages. Consider this a feature request.

Text-To-Speech. Listen to articles or listen and read at the same time. Might be helpful for kids too.

Ambulance Drone Delivers First Aid Supplies on Demand

Ambulance Drone Delivers First Aid Supplies on Demand:

“Nearly 400,000 heart attacks happen every year in the United States alone, and 88 percent of them happen at home — far from the lifesaving Automated Electronic Defibrillator (AED) devices common in many public spaces. In a heart attack, aid must be given in the first first five minutes or chances of survival drop to just 8 percent. That timing becomes a serious problem when combined with the fact that the average ambulance response time in the US is typically 10 to 12 minutes.”

*Interesting. Could see drones being used to fight forest fires too.

A Bit of College Can Be Worse Than None at All – WSJ

A Bit of College Can Be Worse Than None at All – WSJ:

“There has been little or no difference in wages among 20- to 24-year-olds who graduated high school and those who completed some college but aren’t enrolled anymore.”

*On the plus side.

College dropouts have a lower unemployment rate than those with no college credits—12.1% versus 15.5%, respectively, for 20- to 29-year-olds

*The credential is the thing that confers that the skills and talents the holder has, can create value in the world. Credentialism opens up opportunities for new skill building systems. Online education that costs less, is faster and more effective and has a credential attached may become the wave of the future.

*Credentialism is not quite the word I am looking for as it seems to mean that employers falsely use it as an unnecessary requirement for a job. The word I am looking for is related to having a certificate that shows you have certain skills and abilities. Computer software certification would be a good example. If one can master software one can create a multiple of value for an organization. Computer skills can be acquired rapidly and measurably via online training courses. Lynda.com is an example worth checking out. There is a way to put the certificates from Lynda on your LinkedIn profile. That is the kind of signal that might attract employers to you even if you don’t have a degree from a college or university.   

Combine Uber With Driverless Cars, and Nine Out of Ten Vehicles Become Obsolete | | Betabeat

Combine Uber With Driverless Cars, and Nine Out of Ten Vehicles Become Obsolete | | Betabeat:

“… the system would replace about nine out of ten vehicles while “maintaining a reasonable level of service,” as measured by the time people spent waiting for a ride.

*This could be disruptive. Could see further consolidation amongst global auto manufactures in the years and decades ahead. The actual change could be a reduction of one car in ten or it could be as far out as eliminating ninety-nine of one hundred. Technology enables new things to happen.